Tuesday, January 4, 2022

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Elitch Gardens Theme and Family Water Park, locally known as "Elitch's", is an amusement park in Denver, Colorado. It is owned by Kroenke Sports and Entertainment and operated by Premier Parks, LLC. Distinctive for being located in a downtown area, it is open April through October .

As space was getting scarce at the original location of Elitch Gardens at 38th Avenue and Tennyson Street, the Gurtler family and their financial partners purchased a 67.7-acre (274,000 m2) plot of land in the Platte River valley near downtown Denver for the price of $6.1 million in June 1994. $90 million was spent relocating some rides from the original park and construction of the new park. The money was from a mix of public and private dollars and various loans.

On October 1, 1994—the end of the 1994 season—the original park closed permanently and a majority of the rides were moved to the new property, which opened on May 27, 1995. Attendance was about one million the first year there, lower than the expected 1.2 million. Some notable rides at the park's opening were the original Carousel and Sidewinder roller coaster, relocated from the old park; and a new version of the Mister Twister, the Twister II.

In October, 1996, the Gurtler family and its partners sold the park to growing theme park operator Premier Parks for $65 million.


Premier noted the lackluster figures the new park had in its first two seasons, and so new additions were rushed in for the park's third season in 1997. The first and most notable addition that year was the park's third roller coaster, Mind Eraser, a Suspended Looping Coaster by Vekoma. The next big addition was Tower of Doom, an Intamin freefall ride that stands at 220 feet (67 m). Also added was the park's 700-seat Trocadero Theater, named after the famous ballroom and dance hall at the original park. The price tag for these additions came to a total of $28 million.

Throughout this short era, the park had "The Great Escape" as a surname underneath the park's name in its logo, like most of its sister parks at the time, (Darien Lake, Riverside Park, and The Great Escape)

In April 1998, Premier Parks purchased the Six Flags Theme Parks from Time Warner. With this acquisition, Premier re-branded some of their other parks as new Six Flags theme parks as part of a deal made between Time Warner and Premier. Elitch Gardens was one of these parks, and big changes came the next year.

Numerous additions came in 1999 when the park was officially rebranded Six Flags Elitch Gardens. The first and most notable addition as a Six Flags theme park was Boomerang: Coast to Coaster. Various Warner Bros. properties, including the Looney Tunes and DC Comics franchises, were also introduced, which including costumed characters and shows.

Throughout 1999 to 2001, additions were rushed in, such as the new Looney Tunes Movietown area of the park, as well as water rides and flat rides.

In 2002, the park added Flying Coaster, a suspended steel flying roller coaster. It was a prototype model, and suffered from numerous operational glitches. It ceased operation in 2008, and was eventually sold to Luna Park in Coney Island in 2010, where it was installed in 2011 after being refurbished and updated by ride manufacturer Zamperla.

In 2004, the park installed the Half Pipe coaster, one of two operating in the United States.

In 2005, Six Flags removed Chance-Morgan Chaos flat rides for safety reasons. The same year, the park added a vertical water slide called Edge to its Island Kingdom water park.

Also in 2005, control of Six Flags was obtained by Washington Redskins owner Daniel Snyder, in a proxy fight following a shareholder revolt, which led to Kieran Burke being ousted as CEO. Snyder installed friend and former ESPN executive Mark Shapiro as the company's new CEO.

The park faced a grim future in 2006 when Shapiro announced that the company would sell off six of its properties. Costumed workers and entertainment workers were laid off as a part of cost-cutting.

In January 2007, Six Flags announced that Elitch Gardens, along with six other parks, would be sold for a total of $312 million. The agreement saw them sell the properties to PARC Management, who in turn sold them to CNL Lifestyle Properties. CNL would then lease them back to PARC Management under a 52-year triple-net lease.

An immediate change under the new management was the removal of all Looney Tunes and DC Comics branding uses from the park. A new ProSlide Bowl water slide, named RipQurl, was added for the 2007 season. In 2008 a new interactive dark ride, Ghost Blasters, opened. It takes guests through a dark mansion haunted with ghosts. Using light guns, guests have the opportunity to extinguish the ghosts while competing against one another as digital counters keep track of the scores. Alongside the new rides, the park hosts a summer concert series which has included Raven-Symoné, Metro Station, Sara Evans, and Lee Ann Womack. It also has live entertainment shows, such as "Survivor Live!", and "Sea Lion Splash!" The ones for 2010 were "Rocknation: Don't Stop Believin'", "Bob the Builder Live: Let's Recycle!", "120 Rockin' Years at Elitch's" and "Laser Rocks". During October it has haunted houses and a Trick or Treat Trail.

However, after less than three years into the 52-year contracts, CNL terminated their agreements with PARC Management in November 2010. The move came after, according to their 2010 SEC filings, PARC defaulted on their lease obligations on the properties. In early 2011, CNL appointed Herschend Family Entertainment as the new operators of the park, along with Darien Lake.

On March 8, the park announced three new rides, Tube Top (a Proslide Tantrum waterslide) in Island Kingdom Family Water Park, Rockin’ Tug, and Tike Bikes both in the newly transformed kid's area, KiddieLand.

In 2013, the park's operation was transferred from Herschend Family Entertainment to CNL Lifestyle.

On June 5, 2015 the park was purchased by an investment team made up of Revesco Properties, Kroenke Sports Entertainment, and Second City Real Estate. Operation remained under the control of Premier Parks, LLC.

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