Community Choice Credit Union Convention Center (formerly known as Veterans Memorial Auditorium) is a convention center located in Des Moines, Iowa, that is part of the Iowa Events Center. It opened on February 1, 1955, and was named to honor the World War II veterans of Polk County.
On May 22, 1956, Elvis Presley was the first major act to perform there while on tour of the upper Midwest. Elvis would perform in the auditorium two more times, on June 20, 1974, and his fourth to last concert ever on June 23, 1977.
When it was home to the Drake Bulldogs (1957–1992), it had 11,411 with the capacity to add an additional 4,000 seats for concerts and an additional 7,500 bleacher seats for basketball games. Commonly known as "Vets" or "The Barn", it was the long-time host for minor league basketball, arena football, Iowa state high school basketball and wrestling tournaments, and high school graduations.
Prior to the opening of Wells Fargo Arena, Vets Auditorium had served as the primary venue of sporting events and concerts in the Des Moines area for many years; this was also the site of the January 20, 1982 concert, where Ozzy Osbourne bit the head off a bat.World Wrestling Entertainment also broadcast their WWE Raw program from the venue. It was also the site of the 1989 steel cage match between Hulk Hogan and Big Boss Man on Saturday Night's Main Event XXI.
With the opening of Wells Fargo Arena, Veterans Memorial Auditorium was relegated to a supporting arena role. In the fall of 2010, the arena was closed and renovated into a state-of-the-art convention facility that added a 28,800 square foot ballroom to the Iowa Events Center in addition to 25 new meeting rooms. At this time, the rights to the convention center's name were sold to local credit union Community Choice Credit Union. However, the building itself is still referred to as the Veterans Memorial building. Veterans Memorial Hall was also added as a part of the renovation. The Hall showcases Iowa Veterans' sacrifices since Iowa became a state.
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